our story

You are compassionate. You are kind. You want to make this world a better place, especially for children. We know you. We are you.


At Daya, we strive to be more than just a jewelry company. Our philosophy is to make a difference in the world - from charitable donations and random acts of kindness to inspiring people to be true to themselves. It sounds like a simple philosophy, but it is one that can make a big impact - one that we witnessed first-hand when travelling to India in 2016.

Our Story

You are compassionate. You are kind. You want to make this world a better place, especially for children. We know you. We are you.


At Daya, we strive to be more than just a jewelry company. Our philosophy is to make a difference in the world - from charitable donations and random acts of kindness to inspiring people to be true to themselves. It sounds like a simple philosophy, but it is one that can make a big impact - one that we witnessed first-hand when travelling to India in 2016.

A girl holding a child in need in Africa

You are compassionate. You are kind. You want to make this world a better place, especially for children. We know you. We are you.  


At Daya, we strive to be more than just a jewelry company. Our philosophy is to make a difference in the world - from charitable donations and random acts of kindness to inspiring people to be true to themselves. It sounds like a simple philosophy, but it is one that can make a big impact - one that we witnessed first-hand when travelling to India in 2016.

"My religion is simple, my religion is kindness." - Dalai Lama



On the streets of Rajasthan, Jaipur, we encountered a girl. She was tiny and couldn’t have been more than 5 years old. She was also alone, dirty, barefoot and clearly homeless.

After offering her food and a cold bottle of Coke, her big, brown eyes grew even bigger and welled with tears. She thanked us as if we had given her a million dollars.

It felt like such a small, honest gesture, but it had a huge impact on this tiny human being. We were overcome with humility, love and compassion. And we wanted these feelings to last.

Not only did we want those feelings to last, but we wanted to share them with people like you who care about giving back and making a global impact. That is why we chose to donate 10% of all proceeds to UNICEF.

UNICEF shares our philosophy and works to help vulnerable children all over the world - especially girls - become healthy, educated and empowered.

On the streets of Rajasthan, Jaipur, we encountered a girl. She was tiny and couldn’t have been more than 5 years old. She was also alone, dirty, barefoot and clearly homeless.

After offering her food and a cold bottle of Coke, her big, brown eyes grew even bigger and welled with tears. She thanked us as if we had given her a million dollars.

It felt like such a small, honest gesture, but it had a huge impact on this tiny human being. We were overcome with humility, love and compassion. And we wanted these feelings to last.

Not only did we want those feelings to last, but we wanted to share them with people like you who care about giving back and making a global impact. That is why we chose to donate 10% of all proceeds to UNICEF.

UNICEF shares our philosophy and works to help vulnerable children all over the world - especially girls - become healthy, educated and empowered.

"My religion is simple, my religion is kindness." - Dalai Lama


On the streets of Rajasthan, Jaipur, we encountered a girl. She was tiny and couldn’t have been more than 5 years old. She was also alone, dirty, barefoot and clearly homeless.

After offering her food and a cold bottle of Coke, her big, brown eyes grew even bigger and welled with tears. She thanked us as if we had given her a million dollars.

It felt like such a small, honest gesture, but it had a huge impact on this tiny human being. We were overcome with humility, love and compassion. And we wanted these feelings to last.

Not only did we want those feelings to last, but we wanted to share them with people like you who care about giving back and making a global impact. That is why we chose to donate 10% of all proceeds to UNICEF.

 


UNICEF shares our philosophy and works to help vulnerable children all over the world - especially girls - become healthy, educated and empowered.

On the streets of Rajasthan, Jaipur, we encountered a girl. She was tiny and couldn’t have been more than 5 years old. She was also alone, dirty, barefoot and clearly homeless.

After offering her food and a cold bottle of Coke, her big, brown eyes grew even bigger and welled with tears. She thanked us as if we had given her a million dollars.

It felt like such a small, honest gesture, but it had a huge impact on this tiny human being. We were overcome with humility, love and compassion. And we wanted these feelings to last.

Not only did we want those feelings to last, but we wanted to share them with people like you who care about giving back and making a global impact. That is why we chose to donate 10% of all proceeds to UNICEF.

UNICEF shares our philosophy and works to help vulnerable children all over the world - especially girls - become healthy, educated and empowered.


On the streets of Rajasthan, Jaipur, we encountered a girl. She was tiny and couldn’t have been more than 5 years old. She was also alone, dirty, barefoot and clearly homeless.

After offering her food and a cold bottle of Coke, her big, brown eyes grew even bigger and welled with tears. She thanked us as if we had given her a million dollars.

It felt like such a small, honest gesture, but it had a huge impact on this tiny human being. We were overcome with humility, love and compassion. And we wanted these feelings to last.

Not only did we want those feelings to last, but we wanted to share them with people like you who care about giving back and making a global impact. That is why we chose to donate 10% of all proceeds to UNICEF.

UNICEF shares our philosophy and works to help vulnerable children all over the world - especially girls - become healthy, educated and empowered.


When you purchase one of our handcrafted pieces of jewelry, you help to bring clean water to children in Africa or fund a program to keep young girls from being married off in India. Just like one of our necklaces, it’s a beautiful chain that links us all together as one.

And, as with all of our jewelry, your purchase will help you feel as beautiful on the inside as it will make you look on the outside. Not only that, our talented artisans strive to create unique, one-of-a-kind pieces to inspire a unique, one-of-a-kind person like you.

Each piece, just like you, has its own story. Whether you are cautious and bashful or carefree and bold, don’t be afraid to show off your individuality and creative style. Be confident in who you are and be strong in what you believe.

Daya started with the dream of spreading kindness, inspiring others and transforming lives throughout the world. Each jewelry purchase helps turn our dream into reality. You and Daya - making the world more beautiful one piece of jewelry at a time.  

Feel beautiful, inside and out.


When you purchase one of our handcrafted pieces of jewelry, you help to bring clean water to children in Africa or fund a program to keep young girls from being married off in India. Just like one of our necklaces, it’s a beautiful chain that links us all together as one.

And, as with all of our jewelry, your purchase will help you feel as beautiful on the inside as it will make you look on the outside. Not only that, our talented artisans strive to create unique, one-of-a-kind pieces to inspire a unique, one-of-a-kind person like you.

Each piece, just like you, has its own story. Whether you are cautious and bashful or carefree and bold, don’t be afraid to show off your individuality and creative style. Be confident in who you are and be strong in what you believe.

Daya started with the dream of spreading kindness, inspiring others and transforming lives throughout the world. Each jewelry purchase helps turn our dream into reality. You and Daya - making the world more beautiful one piece of jewelry at a time. 

On the streets of Rajasthan, Jaipur, we encountered a girl. She was tiny and couldn’t have been more than 5 years old. She was also alone, dirty, barefoot and clearly homeless.

After offering her food and a cold bottle of Coke, her big, brown eyes grew even bigger and welled with tears. She thanked us as if we had given her a million dollars.

It felt like such a small, honest gesture, but it had a huge impact on this tiny human being. We were overcome with humility, love and compassion. And we wanted these feelings to last.

Not only did we want those feelings to last, but we wanted to share them with people like you who care about giving back and making a global impact. That is why we chose to donate 10% of all proceeds to UNICEF.

UNICEF shares our philosophy and works to help vulnerable children all over the world - especially girls - become healthy, educated and empowered.


"My religion is simple, my religion is kindness." - Dalai Lama


On the streets of Rajasthan, Jaipur, we encountered a girl. She was tiny and couldn’t have been more than 5 years old. She was also alone, dirty, barefoot and clearly homeless.

After offering her food and a cold bottle of Coke, her big, brown eyes grew even bigger and welled with tears. She thanked us as if we had given her a million dollars.

It felt like such a small, honest gesture, but it had a huge impact on this tiny human being. We were overcome with humility, love and compassion. And we wanted these feelings to last.

Not only did we want those feelings to last, but we wanted to share them with people like you who care about giving back and making a global impact. That is why we chose to donate 10% of all proceeds to UNICEF.

UNICEF shares our philosophy and works to help vulnerable children all over the world - especially girls - become healthy, educated and empowered.

      Feel beautiful, inside and out.


Eline Bijman, Co Founder

When you purchase one of our handcrafted pieces of jewelry, you help to bring clean water to children in Africa or fund a program to keep young girls from being married off in India. Just like one of our necklaces, it’s a beautiful chain that links us all together as one.

And, as with all of our jewelry, your purchase will help you feel as beautiful on the inside as it will make you look on the outside. Not only that, our talented artisans strive to create unique, one-of-a-kind pieces to inspire a unique, one-of-a-kind person like you.

Each piece, just like you, has its own story. Whether you are cautious and bashful or carefree and bold, don’t be afraid to show off your individuality and creative style. Be confident in who you are and be strong in what you believe.

Daya started with the dream of spreading kindness, inspiring others and transforming lives throughout the world. Each jewelry purchase helps turn our dream into reality. You and Daya - making the world more beautiful one piece of jewelry at a time.  

Feel beautiful, inside and out.


Eline Bijman, Co Founder

When you purchase one of our handcrafted pieces of jewelry, you help to bring clean water to children in Africa or fund a program to keep young girls from being married off in India. Just like one of our necklaces, it’s a beautiful chain that links us all together as one.

And, as with all of our jewelry, your purchase will help you feel as beautiful on the inside as it will make you look on the outside. Not only that, our talented artisans strive to create unique, one-of-a-kind pieces to inspire a unique, one-of-a-kind person like you.

Each piece, just like you, has its own story. Whether you are cautious and bashful or carefree and bold, don’t be afraid to show off your individuality and creative style. Be confident in who you are and be strong in what you believe.

Daya started with the dream of spreading kindness, inspiring others and transforming lives throughout the world. Each jewelry purchase helps turn our dream into reality. You and Daya - making the world more beautiful one piece of jewelry at a time.